"The most important voice in the room"

LaToya P.Y.T

Fernandez

Educator, Activist, Community Leader, Performing Artist

LaToya originally came to us with a vision to showcase her artistic abilities. We began our collaboration by creating a performance music video for her song "Black Lives Matter." Because LaToya is a very devoted educator and activist, it was clear that we needed to turn our focus to the entirety of her talents and mission. We walked step by step in a complete branding design and platform creation.